• Facebook iconW-01
  • Yelp iconW-01
  • Instagram  iconW-01

Addicks, Alief, Almeda, Bordersville, Boulevard Oaks, Braeburn, Braeswood Place, Brays Oaks, Blue Ridge, Chinatown, Clear Lake City, Denver Harbor, East Downtown, East End ,East Houston, Fairbanks, Forum Park ,Genoa, Glenbrook Valley, Greater Sharpstown, Gulfton, Harrisburg, Hiram, Clarke, Houston Heights, Independence, Heights, Inwood Forest, Kingwood, Link Valley, Magnolia, Park, Mahatma Gandhi District, Maplewood, Meyerland, Midtown ,Montrose District, Museum District, Neartown Near, Northwest, North Shore ,Northside, Oak Forest, River Oaks, Riverside Terrace, South Park, Spring Branch, Sunnyside, Upper Kirby, Afton, Oaks, Brentwood, Briargrove Park, Briarhills, Broadacres City Park, Clinton Park, Cloverland, Corinthian Pointe, Cottage Grove Crestwood/Glen Cove, Eastwood Garden Oaks, Glenshire Highland, Village Houston Gardens, Idylwood, Kashmere Gardens, Knollwood Village, Lakes of Parkway, Larchmont, Magnolia ,Grove Montrose, Morningside, Place Near North Side, Nottingham Forest, Old Braeswood, Parkway Villages, Pecan Park Port Houston, Rice Military Richmond, Strip Robindell, Royal Oaks Country Club, Scenic Woods Settegast Shadyside, Sharpstown, Shenandoah, Somerset Green, Southampton, Southcrest, Southgate, Stablewood St. George Place (Lamar Terrace) Sunset Terrace/Montclair, Tanglewood University, Oaks, Walnut Bend, Westbury, West End ,West Oaks, Westwood (subdivision) Westmoreland Willow, Meadows Willowbend, Windsor Village, Woodland Heights,city, Odessa, Erie, Richardson, pompano beach, flint, south bend, west palm beach, el Cajon, davenport, rialto, Santa Maria, broken arrow.Addicks, 77079, Addicks Barker, 77084, Aldine, 77039, Alief, 77411, Astrodome, 77025, Atascocita, 77346, Bammel, 77040, Barker, 77413, Barrett, 77532, Baytown, 77520, 77521, 77522, Bayway, 77520, Beach City, 77520, Bellaire, 77402, 77401, Bordersville, 77338, Bunker Hill Village, 77024, Cedar Point, 77520, Channelview, 77530, Clear Lake City, 77058, Cloverleaf, 77015, Clutch City, 77046, Cove, 77520, Crosby, 77532, Cypress, 77433, 77410, 77429, Deer Park, 77536, El Lago, 77586, Fondren, 77598, Galena Park, 77547, Garth, 77520, Golden Acres, 77503, Greens Bayou, 77015, Greenway Plaza, 77046, Hedwig Village, 77024, Heights, 77008, Highlands, 77562, Hilshire Village, 77055, Hockley, 77447, Houston, 77080, 77072, 77073, 77074, 77075, 77076, 77077, 77071, 77079, 77066, 77081, 77082, 77083, 77078, 77070, 77069, 77067, 77065, 77064, 77063, 77062, 77061, 77060, 77059, 77058, 77208, 77084, 77068, 77098, 77213, 77212, 77210, 77209, 77035, 77207, 77057, 77205, 77204, 77203, 77202, 77206, 77099, 77085, 77097, 77096, 77095, 77094, 77093, 77092, 77091, 77090, 77089, 77088, 77087, 77086, 77201, 77013, 77026, 77025,77024, 77023, 77022, 77021, 77020,77019, 77018, 77017, 77016, 77037, 77014, 77029, 77012, 77011, 77010, 77009, 77008, 77007, 77006,77005, 77004,77003, 77002, 77001, 77015,77041, 77055, 77054, 77053, 77052, 77051, 77050, 77049, 77048, 77047, 77046, 77045, 77044, 77027, 77042, 77028, 77040, 77039, 77038, 77216, 77036, 77217, 77034, 77033, 77032, 77031, 77030,77056, 77043, 77267, 77256, 77274, 77273, 77272, 77271, 77270, 77277, 77268, 77279, 77266, 77265, 77263, 77262, 77259, 77257, 77269, 77289, 77215, 77299, 77298, 77297, 77293, 77292, 77275, 77290, 77258, 77288, 77287, 77284, 77282, 77281, 77280, 77291, 77225, 77255, 77233, 77261, 77230, 77229, 77228, 77235, 77226, 77234, 77224, 77223, 77222, 77221, 77220, 77219, 77218, 77227, 77250, 77254, 77253, 77252, 77231, 77251, 77236, 77249, 77248, 77245, 77244, 77243, 77242, 77241, 77240, 77238, 77237, Houston Heights, 77008, Howellville, 77411, Huffman, 77336, Hufsmith, 77337, Humble, 77346, 77347, 77345, 77396, 77338, 77325, 77339, Hunters Creek Village, 77024, Jacinto City, 77029, Jersey Village, 77040, Katy, 77492, 77493, 77491, 77450, 77449, 77494, Kingwood, 77325, 77339, 77345, 77346, Klein, 77379, 77389, 77391, Kohrville, 77040, La Porte, 77571, 77572, Lakewood, 77520, Lomax, 77571, Lynchburg, 77520, Lyndon B Johnson Space Cen, 77058, McNair, 77520, Memorial Park, 77024, 77224, 77279, Morgans Point, 77571, Nassau Bay, 77058, 77258, North 77315, Panther Creek, 77382, Park Row, 77449, 77450, 77493, 77494, Pasadena, 77505, 77507, 77508, 77506, 77503, 77501, 77502, 77504, Piney Point, 77024, Rayford, 77373, Rose Hill, 77375, Satsuma, 77040, Seabrook, 77586, Sharpstown, 77036, Sheldon, 77028, Shoreacres, 77571, South Houston, 77587, Southside Place, 77005, Spring, 77383, 77391, 77388, 77379, 77373, 77389, 77382, Spring Valley, 77024, Stewart Heights, 77520, Sylvan Beach, 77571, Taylor Lake Village, 77586, The Woodlands, 77382, Timber Cove, 77586, Tod, 77586, Tomball, 77337, 77375, 77377, Trammells, 77045, Webster, 77598, West University Place, 77005, 77093

Copyright © 2019 JOVI PRINTING. All rights reserved.

5 Rules For Being an Unforgettable Gift Giver

September 27, 2016

 

 

The right gift can open doors and be the catalyst for great business relationships. But, how to give unforgettable gifts?

 

 For being unforgettable in business you must be focused on the right way to give corporate gifts. Here are some rules:

 

 

1.    IF IT'S NOT PERSONALIZED, DON'T BOTHER

 

Everyone's name is important. Make sure every touch point with clients, employees, and prospects, is personal. Cut out mass emails. No generic box of chocolates or polo shirts with your logo. Make it about them. Put their name on the gift. I know its extra time, effort, and money, but the entire effort is a waste of resources if you don't address this one detail. So either take the time to make it personal or don't waste your efforts.

 

 

2.   WOO THE SPOUSE

 

If you want to take being personal to another level, involve the spouse. Executives are being flown in private jets, taken to Pebble Beach for $1000 rounds of golf, and given $500 bottles of wine. You have to spend a lot of money to be memorable for more than five minutes with an executive. They have seen all the dog and pony shows. And yet, time and time again, we avoid the person that has the most influence day in and day out on that executive--their spouse. The executive trusts that person and his or her judgment.

 

 

3.   AVOID THE NOISE

 

In business, most people are sheep. We all do the same tradeshows, take people out to the same restaurants, send out gifts at the holidays and advertise in the same publications. Why? Because everyone else is doing it. It's safe. No one gets fired for hiring IBM or taking out a 30×60 booth at the industry event. But it's cluttered and noisy here. Want to be memorable? Go against the grain. Spend the money you would spend on a tradeshow to get in front of clients you already have and do something unique and outrageous. Host an event at your local MLB ballpark so you can invite all your clients (and their kids) to take batting practice, get autographed jerseys, and have a professional photographer there to print and frame the lasting memories being created.

 

 

4.    FOLLOW THE FREQUENCY

 

We all have travel and entertainment budgets. Cut 10 percent of what you spend on those lunches and dinners each year that are forgotten within days (add it up, it will make you sick) and invest that money in something that leverages long-term frequency. What does that look like? We send out a custom-engraved set of Cutco knives to every client and prospect the first week in November (before the insanity of the holidays when everyone sends gifts). The ripple effect is amazing. We add more pieces every year and what's amazing is that they will use those tools every day for the next 20 years. You become a part of every family gathering and memory. The cost per impression is insanely low because of the frequency. Always follow the frequency.

 

 

5.    THE BEST GIFT IS A PURPLE COW

 

As Seth Godin taught all of us years ago, a purple cow stands out because it's different and unique. Be a purple cow. As a guy, I am horrible about giving creative gifts. I see what someone else is doing and start giving that. If you want to stand out, you have to do the uncommon. Giving the same tired piece of Tiffany, iPad, or set of Bose headphones is not going to stand out. Find unique things that are a little odd or different. We remember when someone goes way above and beyond. Water is hot at 211 degrees and boils at 212 degrees. Give the extra 5 percent to be truly memorable or focus your energy elsewhere.
 

 

 

 

Please reload

Recent Posts

December 21, 2017

December 15, 2017

December 7, 2017

Please reload